<A target="_blank" href="http://socialnews.toshiba.co.uk/?ReleaseID=10457">Timesculpture is a progression of the 'bullet time</A>' technique used in films like The Matrix. Rather than showing a 3-D rotation of a still moment, this new filming process manipulates moving snapshots of time using Toshiba technology. To create this advertisement 20,000 Gigabytes of video data was used, taking over 336 continuous hours to process.