<p>MarketCulture Strategies Measures Konica Minolta Australia's Corporate Culture to Illuminate a Clear Direction and Create a Competitive Edge with Customer Centric Values</p><p>MarketCulture Strategies announces it has been selected to provide Konica Minolta Australia's Executive Management team with its innovative Market Responsiveness Index (MRI) to spearhead corporate cultural change as recently reported in The CEO Magazine, November 2013 issue. The MRI and its Benchmark Report accurately measures and identifies organizational capacity for success.</p><p>Recently, Christopher Brown, MarketCulture Strategies CEO, met with Dr. David Cooke, Managing Director of Konica Minolta Australia, to discuss transforming their corporate culture, operations, and values by focusing on becoming a better place to work for and with. Dr. Cooke believes its future success is all about cultural change. "In the past, we've been a bit too siloed and departmentalized," says Dr. Cooke. "One of the key things that I'd like to achieve is a far more integrated structure with increased communication between departments."</p><p>Konica seeks to improve the brand by differentiating from its competitors with its people and attitude of caring about their customers and employees. This is precisely why he has hired MarketCulture Strategies (MCS) to provide expertise in this field. MCS will survey Konica's employees and executives to gain valuable and transformative insight into its relationships within the corporation and with its customers.</p><p><a href="http://www.prunderground.com/marketculture-helps-konica-minolta-australia-become-the-company-that-cares/0028089/">Keep reading...</a></p>