<p>The hills were alive with the sound of music. Now, it's the rivers.</p><p>Morihiro Harano, aka "Mori," the creative director behind 2011's stunning "Xylophone" spot for Japanese telecom NTT DoCoMo, is back with a sequel of sortsthough he's now at a different agency and working for a different client.</p><p>The earlier spot, which earned a silver Lion at Cannes for Tokyo agency Drill, featured a gorgeous 50-yard-long wooden xylophone, tilted down a hillside, which perfectly played Bach's Cantata 147 when a wooden ball was rolled down it (to advertise the wooden casing around Sharp's Touch Wood SH-08C handset). Mori has since opened his own agency, Mori Inc., and now he has teamed up with some of the talent from Drill to produce a new nature-based spotthis time for Sony, using water rather than wood.</p><p>The new ad features gorgeous footage of the riverhead area in Kumamoto on the Japanese island of Kyushu. As with the earlier spot, the new one is all about soundit uses water sounds recorded around the area to play a version of Pachelbel's Canon.</p><p><a href="http://www.adweek.com/news/advertising-branding/ad-day-sony-plays-pachelbels-canon-using-sounds-japanese-rivers-153291">Keep reading...</a></p><p>Read also:</p><p><a href="http://creativity-online.com/work/sony-water-rock/32963">Sony Recreates Pachelbel's Canon Out Of Dripping Water</a> (Creativity)</p><p>Explore: <a href="http://news.google.com/news/more?ncl=ddNtWzK6X26lXqMddEOhmWY_5Th2M&ned=us">2 additional articles.</a></p>
