
<p>In recent years, Photoshop has taken over mass media by contorting and utterly transforming models into inhumanly flawless beings. Body proportions are warped and intense air brush technique wipes away any semblance of a wrinkle. These distorted images now dominate almost every ad and commercial.</p><p>Women especially have become held to impossible standards as the prevalence of the ads increased. Ad campaigns feature impossibly thin models with manufactured faces that are unnaturally symmetrical and unblemished. Cindy Crawford, perhaps one of the most beautiful models, said, "I wish I looked like Cindy Crawford," in reference to the heavy Photoshop effects applied to her modeling photos.</p><p>However, the tides are changing. Aerie, the lingerie offshoot of American Eagle Outfitters, recently released an ad campaign that promises no retouching of its models. The women maintain amazing physique, yet are much healthier looking, as opposed to the painfully thin Victoria's Secret models. Aerie's new wave of models represents a range of body types from curvy to athletic to thin. Features that previously would have been smoothed out or otherwise altered on the computer folds in the skin from leaning, smaller bust, etc. are left alone to create a more natural image.</p><p>The photos appear candid and are significantly more relatable to the average woman. If anything, the relaxed nature of the photos should appeal to both sexes, as it presents a more realistic situation as opposed to the heavily made-up and emaciated models of other brands. Aerie is presenting a celebration of womanhood and all of its forms.</p><p><a href="http://www.redandblack.com/views/the-impending-revolt-against-photoshop/article_fd477284-8c25-11e3-a74c-0017a43b2370.html">Keep reading...</a></p>